Baiguoyuan industry was by far the largest investment it what backing

29 Jul 2017 admin

[I world network note] the involvement of capital, so that fruit chain broke out a new round of shop wars. However, as an industry which is not too high in gross profit and high in attrition rate, it is limited by the difficulties of supply chain management, personnel and standardization system construction, but not all of them can do it now. "Money has two years to build a building, but a lot more money to make a different apple. It takes at least 5 years to grow from a fruit tree.".

 

The involvement of

capital has led to a new round of shop wars in the fruit chain. However, as an industry which is not too high in gross profit and high in attrition rate, it is limited by the difficulties of supply chain management, personnel and standardization system construction, but not all of them can do it now. "Money has two years to build a building, but a lot more money to make a different apple. It takes at least 5 years to grow from a fruit tree."." From 2002 the first store opened now formally to accelerate the run, Baiguoyuan chairman Yu Huiyong deeply which is not easy.

the gross profit of fruit chain industry is generally only 20%." Although Yu Huiyong said, Baiguoyuan Maori can do nearly 28%, but had to admit that this industry is not only the gross profit is not high, but a high loss of the industry. "Competition is intensifying, the shop rent, personnel, utilities costs are increasing, industry profits can achieve an average level is good.". Therefore, if the loss can not be controlled below 6%, the store is likely to lose."

editor / world network operator Fan Tingting

September 22nd, the largest fruit retail enterprise Baiguoyuan announced the completion of 400 million yuan A round of financing, lead investor day figure capital 350 million yuan, GF Sindh and other agencies with the cast, after this round of financing, the sky map capital in the 100 orchards shares more than 10%, ranking the two shareholder position. This is also China’s fruit chain industry so far the largest investment.

then it suddenly melted 4 hundred million Baiguoyuan what backing? It is the line of fruit retail chain brand, and how to break the pattern of scattered, the

talent shows itself?

scale, so that fruit retail favored

fruit store this emerging format, as consumers in supermarkets, fruit vendors outside the new choice. "For 13 years in Baiguoyuan nine national provinces, 19 large and medium-sized city opened more than 1200 stores, even in the world is also one of the largest chain scale." Yu Huiyong introduced, before all direct mode Baiguoyuan rely mainly on their own accumulation and development, entered a rapid development period after the feeling of capital demand last year, had already reached annual sales of over 2 billion yuan, which is profitable, is expected next year opened 600 new stores, 1000 new stores in 2017.

fruit retail industry is gaining popularity, but financing is still the first case. Analysis indicates that the industry >

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